Associate Professor Brad Potter
Associate Professor in Accounting and Director of the Centre for Accounting and Industry Partnerships, Faculty of Business and Economics, University of Melbourne
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Environment
How a numbers man and a botanist are helping business go green
An unlikely research duo have found a new way to channel the carbon accumulation of trees into financial reports, with implications for urban planners and corporations alike
Environment
Under the Microscope
Accounting for a greener world
Associate Professor Brad Potter enjoys working “at the edges” of accounting, and is currently developing a new mechanism for reliably reporting carbon emissions in urban environments