Associate Professor Mehmet Ibrahim Mehmet

Associate Professor, Marketing, Faculty of Business and Law, University of Wollongong

Business & Economics

How a First Nations’ approach in marketing is helping to decolonise healthcare

Marketing, traditionally associated with branding and sales, now holds immense potential as a catalyst for social change

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We acknowledge Aboriginal and Torres Strait Islander people as the Traditional Owners of the unceded lands on which we work, learn and live. We pay respect to Elders past, present and future, and acknowledge the importance of Indigenous knowledge in the Academy.

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