Associate Professor Michelle Evans

Associate Professor Michelle Evans

Associate Professor, Management and Marketing, Faculty of Business and Economics, University of Melbourne

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Business & Economics

How a First Nations’ approach in marketing is helping to decolonise healthcare

Marketing, traditionally associated with branding and sales, now holds immense potential as a catalyst for social change

Business & Economics

The power of the Indigenous business sector

Each year, Indigenous businesses bring in at least $A4.9 billion; now first-of-its-kind research reveals the extent of the economic power and diversity of Australian Indigenous businesses

Business & Economics

From #BlackLivesMatter to real workplace change

Some may be sceptical of the business responses to the Black Lives Matter movement, but corporate activism can make a strong statement of support for social justice causes

Politics & Society

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Book extract

Championing Indigenous women politicians

The theme for 2020’s National Reconciliation Week is ‘In this Together’; an edited extract from a new book celebrates the contribution of Australia’s Indigenous women in political leadership

Business & Economics

Closing the gap in the Indigenous business sector

The Indigenous business sector has seen huge growth in recent years, but there are large gaps that still need to be addressed