Dr Robin Canniford

Department of Management and Marketing, Faculty of Business and Economics, University of Melbourne

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Health & Medicine

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What’s behind COVID-19 conspiracy theories?

Dr Robin Canniford, a senior lecturer in marketing, explains that people are particularly susceptible to conspiracy theories during heightened times of anxiety, like the coronavirus pandemic

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Politics & Society

Debate 3: Trump turns to language of advertising

There was some policy debate, but it was swamped by messages appealing to voters’ fears, hopes and insecurities

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